YouTube offers a platform called Shorts for sharing short videos. The site offers user material much like YouTube’s main service, except it only allows for 60-second-long videos. More than 5 trillion views have been viewed on YouTube Shorts since they launched.
Vertical videos up to 30 seconds in length were first tested by YouTube in 2019 with YouTube Stories. The “Stories and short videos” section of the homepage would feature these videos.
Only a few people have access to this early beta.
How much do Shorts pay?
YouTube introduced the YouTube Shorts fund in May 2021 as a way to pay the best Shorts creators. Similar to TikTok’s $1 billion creator fund, YouTube described this as a strategy to “monetize and reward creators for their content.”
It would be “a $100M fund disbursed over the course of 2021-2022.” The fund, according to YouTube, is “simply a stopgap until YouTube builds a long-term monetization and support tool for short-form producers that will be modelled after, but separate from, YouTube’s Partner Program,” the company said in a statement to The Hollywood Reporter.
YouTube invited more than 3000 creators to apply for the fund in August 2021, offering payments ranging from $100 to $10,000 per month.