Playrix Games is the creator of Township, Fishdom, Homescapes, and Gardenscapes, among other free-to-play mobile games. Dmitry and Igor Bukhman launched the business in Vologda, Russia, in 2004, and it relocated its headquarters there in 2013.
In 2021, Playrix was valued at $8 billion. In terms of income, Playrix was the fourth-largest mobile game developer in the world as of 2022, and it employed 4,000 people in 100 locations, primarily in Eastern Europe, with 1500 of those workers located in Russia and the rest in Ukraine. The business announced in October 2022 that it was ending operations in Russia and Belarus as a result of Russia’s ongoing invasion of Ukraine.
What country does Playrix come from?
Founded in Vologda, Russia, in 2004, Playrix saw its income soar during the Covid-19 pandemic that, by 2020, it would surpass China’s Tencent to become the world’s second-largest mobile game producer (measured by revenue).
Gardenscapes and Fishdom both received 190 million and 120 million downloads in 2020, respectively, according to App Annie. Playrix’s download and in-game revenue grew to $1.75 billion in just eight months as a result. Only 3% of the company’s overall earnings came from advertising. Additionally, there are now 180 million players who are active each month. The corporation was valued at $8 billion as of 2021. Based on revenue, Playrix was the fourth-largest mobile game developer in the world in 2021, bringing in $2.7 billion.