YouTube shorts range in length from 15 to 60 seconds. This simplified format allows users to flip from one video to another exactly like TikTok or Instagram videos.
For those who want to consume content quickly without committing to a longer video, this brief duration is ideal. It’s also fantastic for content producers who want to quickly and easily produce interesting material that can be viewed in a brief period of time.
What is the benefit of YouTube Shorts?
According to YouTube, Shorts are the best way to interact and build relationships with new users on the platform by utilizing your smartphone and the capabilities of the Shorts camera in the YouTube app.
You can more quickly and easily grab the audience’s interest with shorts, which are short-form videos that last up to 60 seconds.
This brand-new YouTube function is presently in testing. Whatever the case, the early iteration of Shorts is assisting creators in obtaining millions of views. In certain situations, it helps content go viral in just a few days.
These views originate from a display area called the Shorts shelf.