What is Bluesky social media?

Bluesky is an initiative to create a decentralized social network protocol so that multiple social networks, each with its own curation and moderation systems, can interact with one another via an open standard.

Each social network that uses the protocol is referred to as an “application.” In 2019, Twitter CEO Jack Dorsey first announced the Bluesky initiative on Twitter.

In early 2020, the company’s Chief Technology Officer, Parag Agrawal, invited the first members of the working group. Representatives from the decentralized networks Mastodon and ActivityPub joined the group. The group communicated using the Element chat software.

Jay Graber of the Happening decentralized social network was commissioned by Twitter to write a technical review of the decentralized social network landscape. In August 2021, she was hired as the Bluesky project lead.

What is Bluesky social media?

Bluesky is an initiative to create a decentralized social network protocol. It was announced in 2019 as a non-profit initiative by Twitter and is still in the research phase as of 2022.

Bluesky is owned by the team, formally known as Bluesky Public Benefit LLC, with no controlling stake held by Twitter.